Reprinted from the March 2014 issue of the Negotiation
Briefings newsletter.
As the lead negotiator in 18 months of top-secret talks with
Iran over its nuclear program, U.S. State Department Under Secretary for
Political Affairs Wendy Sherman found herself negotiating as if through a dark
screen. Rather than dealing directly with Iran’s supreme leader, Ali Khamenei,
the United States delegation led by Sherman was assigned to interact with
Iran’s American-educated foreign minister, Mohammad Javad Zarif, the New York
Times reports.
During the course of the discussions, it remained unclear
exactly how much negotiating authority Zarif possessed, if any. “We are only
going to find out by testing him,” Sherman said. She found the drawn-out
process of “signal-sending” with Iran frustrating, the Times reports.
Most of us have had the experience of doubting a
counterpart’s ability to make decisions on behalf of his organization.
Fortunately, business negotiators typically have more options than Sherman did
to improve the situation. Here are three guidelines:
1. Clarify your
counterpart’s authority.
Before you negotiate, ask your counterpart (and her
superiors if necessary) to clarify the extent to which she is empowered to make
proposals and commitments on behalf of her organization. Though negotiators
often must clear significant decisions with their higher-ups, your counterpart
should at least know the subject matter of the negotiation well enough to be
able to make provisional commitments. Be willing to reveal your own negotiating
mandate in return.
2. Consider adding
players.
Before or during the negotiation process, it may become
apparent that your counterpart was appointed not because of his qualifications
but because of his lack of them—that is, out of a deliberate intention to
obfuscate or mislead. If you believe this to be the case, ask to bring in
someone who has more relevant expertise and greater decision-making authority.
3. Know when to walk
away.
Suppose your efforts to bring a more knowledgeable
negotiator to the table fail. At this point, it may be time to consider your
best alternative to a negotiated agreement, or BATNA—specifically, you might
want to consider dealing with a different organization. What if you are unable
to cultivate good outside alternatives to further your objectives? Try to build
relationships with others in your counterpart’s organization with the goal of
working around the obstacle and building a coalition that will support your
proposals.
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